March 12,2019

Wellness Plans: A Business Strategy

Consumer behaviors change. Monthly payments and subscription billing have become the norm with the broad acceptance of services such as Netflix, Amazon Prime, gym memberships and more. The easy access to information online can [...]

April 25,2018

Pet Owner Wellness Experience

Like many, our dog is more than a pet, he is a furry member of the family. My dog means the world to me, and I would do anything to make sure he stays healthy, [...]

February 26,2018

Wellness Plans. A Real No-Brainer

If you read our blog regularly, you know how much we believe in the value of what we do. We believe in the power of wellness plans, and the positive effects for healthier pets and [...]

December 15,2017

New Year = New Possibilities

The end of a year is always a good time to look back on the past 12 months to see what has been accomplished, what worked and what didn’t and what still needs to [...]

August 24,2017

A Deeper Understanding of Wellness Plan Management

Are Recurring Payments Causing You Pain? Veterinary practices are realizing that their clients love wellness plans. In fact, American’s have loved membership type programs in other industries for years. At the core of any [...]

July 31,2017

Marketing Your Wellness Plan Program

Last week we talked about the importance of building a wellness plan program that encompasses your practice’s brand, and even more importantly, how to go about actually determining and refining your practice’s brand. Your brand [...]

July 18,2017


Wellness Plans: Back in December, 2015 we published a blog titled That Dirty Word ‘Discounting.’ After recently reviewing that article, we are comfortable saying that we were on the mark with our recommendations on how [...]